time spent in US:
- millenials ~3.7h/day
- gen X ~3.0h/day
- boomers ~2.5h/day
av. first smartphone owners – 10 yo. this means todays-10-yo will spend 8.74 years on mobile
Tag: generations
US teenagers strongly prefer iPhone
some polish stats
pre-covid:
- 80% of Poles using smartphone at least 1h a day everyday
- 28% 2-3h a day
- 25% more than 3h
- 14% 4-6h
- 9% 6h+
- most active: 60% of 18-24 yr used 4h+
post-covid:
- 56.5% is using smartphone more often
- 54.3% is using Internet more often
usage:
- 77% calling
- 64% messaging
- 56% web
- 53% social
- 51% takes photos
- 48% banking
Polish specific: percentage of children with a smartphone similar to adults (>80%)
similar with general network access
Internet addiction, as well as social media, is consistently high
polish football club fans measured by mobile (7,5% have LGBT dating apps on their devices)
infants on mobile
number of the day: 49 (average unlocks daily)
social media usage by age
news sources on mobile
smartwatches slow raise (but steady)
