more mobile = less desktop (even when sum still rising)
bye Flash
Huawei in Poland
all devices (weird heights…)
300-400 euro
survey in Poland
three most popular mobile actions:
- 75.5% visits web sites
- 63.4% sends/receives emails
- >60% logs to social media
IoT related:
- 23% heard about Internet of Things
- ~10% uses IoT devices consciously
- 27% is planning to buy IoT device
- >35% meet up with Smart Home concept
- ~5% uses
- 23.5% is using smart sensors (temperature, humidity etc.)
- 16.8% of IoT users use smart light
- 23% meet up with smart car
why adblock?
because we don’t like ads
so who wants adblock on mobile?
you probably don’t see it, but device sales dropped -0.5% YoY
smartphones next target: tv
rich push improvement in USA Today app
smartphones usage in Poland
both feature- and smartphone, only smartphone, only featurephone, no mobile phone
smartphone activities in %: calling, sms, photos, clock/alarm, calendar, web surfing, checking weather, video recording, navi, mail, music/radio, social, watching video, games, editing files e.g. text or photo, getting things done like shopping, buying tickets, hotel reservations, dictaphone, book/text reading, contactless payments, other
new way for broadcasting
