4 years diff in media usage (Poland)

from top: traditional TV, (paper) press, traditional radio, mobile internet in smartphone, internet in tablet, smart TV internet, internet in gaming console

internet activities

from top: e-mail, video (movies, shows), shopping, banking, news, short video, social, comparing prices, music online, communicator, reading about products and services, gaming, forum, blog, food ordering

multiscreening

teenagers in Poland

how long have you use internet daily?

from top: 8h+, 6-8h, 4-6h, 2-4h, 1-2h, 15m-1h, <15m, few times a week, few times a month, few times a year

which devices are you using for Internet access

from top: smartphone, laptop, PC, TV, tablet, gaming console, other

activities in Internet (not only mobile)

from top: music, movies and tv series, chat/communication, social, homework, games online, knowledge/hobby, online shopping, preparing for school exams, news, e-mail, preparing for school lessons, creating graphics/music/video, forum, blog/fanpage, communication with teachers, official matters, other, e-learning

82.5% of polish internet users may use “second screen” during watching TV (77%% in 2017)

which devices you are using when you are watching TV?

most common, from top: e-mail check, communication, social, news, games

are you using both devices in pair simultaneously?

83% of polish Internet users is watching video online at least once a week, 40% everyday/almost everyday. most popular are videos <20 min

about 23% is watching video about news at least once a week (TV users: 61%)